Each month I stay accountable to my goals by reviewing the goal, the strategies, and progress. This month ended with a week-long vacation, and I outsourced some of my projects to keep up with the flow.
Overarching theme: “Promotion”
Goal 1: Who am I as a writer?
- A track record of success in the real estate niche
- Hard to break into new industries
- Not sure what will ignite my spark
- Make time to “write for fun” and explore new topic niches
Progress: I brainstormed some ideas, but I haven’t done any fun writing exercises or sought work in a different niche. Grade: F
Goal 2: Increase my knowledge base and writing skills.
- Balancing the need to generate income and acquiring new skills.
- Classes cost money, which eats into revenue.
- Finding the time
- Read the free resources that come into my inbox
- Create a “learning” budget I can use on courses
- Dedicate a set time for industry reading and learning.
- Create themes for the month to focus the learning
Progress: I consistently made time to read the newsletters that hit my email inbox. I did some deeper research into different topics in the copywriting industry and I joined two copywriting social media groups. I did not spend my professional development budget.
Goal 3: Promote me.
- Time spent prospecting for new work
- Competition may be fierce
- I’m a shy person who doesn’t like to talk about myself
- Finding the byline writing opportunities on the immense World Wide Web
- Launch a “how I edit” series on my website blog
- Find byline opportunities
- Make my website even easier to see my writing
- Dedicate a time to job hunt
Progress: I reviewed the pre-made “how I edit videos” and made a schedule to post the next two. I was pretty busy and didn’t seek any byline writing opportunities. Grade: C
Goal 4: Maintain income stream of [confidential) through 2021. That’s an average of [confidential] per month.
- Limited time to work
- Reduced need in the market for writers
- Managing my time wisely
- Reduce Upwork dependance so more money comes to my pocket.
- Charge the rates I’m worth..
- Work at least 5 hrs on my working days.
- Track each month how much time is spent writing on projects versus time invested and rate earned.
Progress: I worked hard this month, but we had a week-long vacation at the end. I opted to outsource some work to make sure important tasks were done on time. Because of vacation, one client didn’t send any work until I was on vacation (despite being notified!) Still, even with the loss of income from some outsourcing, my July monthly income was 64% above the target. If I hadn’t outsourced, it would have been 95%. Grade: A