
Today it’s about formatting article copy to be mobile-friendly. Smaller chunks are easier for mobile viewers to skim and read. Here I adjust copy and find the best places for new paragraphs.

Ever wonder what choices copywriters make to improve their writing? This “think-aloud” video series provides insights into the editing process. Today it’s about writing better article introductions and first sentences.

Ever wonder what choices copywriters make to improve their writing? This “think-aloud” video series provides insights into the editing process. Today it’s about grouping similar ideas together.

How do you move your headline from “blah” to “click?” After reading from the experts, I’ve compiled a guide packed with headline writing tips and strategies.