Blogging for Real Estate
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5 Reasons Your Real Estate Website Isn’t Showing Up in AI-Powered Search
AI-powered answer engines crawl the web differently from how search engine crawlers work. They scan for content they can extract, quote, and serve as a direct answer. No more dozens of blue links as options: just one authoritative source. (AI Search vs Traditional SEO: What Changed and What Stayed the Same, 2024)
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Why SEO Alone Isn’t Enough for Real Estate Agents Anymore
Most agents have not yet adapted, creating an opportunity for those who are thinking ahead. Optimizing now for answer engines can: Build authority earlier Increase visibility in AI search tools. Strengthen trust before prospects ever visit their site. Position themselves as the local expert AI references.
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How the Right AI Prompt Cuts Your Real Estate Blog Time in Half
Editing takes longer than writing. This one surprises people. Even with AI doing the drafting, if you don’t have a clear revision process, you’ll spend 45 minutes cleaning up a post that should take ten.
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A Home Buyer and Seller’s Journey- Part 5: Finding the Right House
House hunting when you feel under a time crunch is stressful. We vowed not to let time play a role in our decision-making, but I can’t deny that it did.
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A Home Buyer and Seller’s Journey, Part 4: Finding a Buyer’s Agent
The hardest part of the selling and buying process this go-round was figuring out how to select a buyer’s agent. What did I say when Alan asked what we should do to find our real estate agent?
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A Home Seller and Buyer’s Journey – Part 2: Choosing a Listing Agent
This time, we know zero real estate agents. So how did I go about finding a listing real estate agent? What did they do to win my business?
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11 Statistics Showing How Blogging Impacts Your Real Estate Business
Whether you’re considering starting one or ready to call it quits, you need to understand why your digital marketers talk up blogging as part of a content strategy.
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The Invisible Time Behind Crafting Blog Content
Behind every word you read is a thousand more you cannot see. That’s why many new blogs fail: as new writers get going they realize how time-consuming it is to run a blog.
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A Brainstorm Process: How to Find Ideas for Writing Your Blog
All writers struggle at some point with coming up with new ideas. It’s par for the course. I’m going to break down a process I use when I’m stuck brainstorming new content for a blog.