Marketing for Real Estate
-
How to Write Real Estate Blog Posts with AI (That Actually Sound Human)
Before fixing anything, it helps to see the pattern clearly. Remember, language models are built on predicting what words or turns of phrase logically come next. These vary slightly based on the model used because of what data they’re fed in training, but given their diet is similar in content, certain trends have emerged.
-
What Tourism Marketing Teaches Us About Real Estate Content Strategy
Residential real estate and travel both focus on the place. The difference is one beckons you to stay and the other assumes you’ll come and go. That’s why their marketing feels different on the surface.
-
Everything to You Need to Know About Writing Headlines
How do you move your headline from “blah” to “click?” After reading from the experts, I’ve compiled a guide packed with headline writing tips and strategies.
-
A Home Buyer and Seller’s Journey- Part 7: The Closing That Almost Wasn’t
Is there a real estate transaction that doesn’t have a bump in the road at some point? Our blip came three days before scheduled closing.
-
A Home Buyer and Seller’s Journey- Part 6: That Weird Space In Between Contracts
We enter transaction purgatory. It’s that weird space between contracts when “stuff” is happening, but mostly it’s out of your control.
-
A Home Buyer and Seller’s Journey, Part 4: Finding a Buyer’s Agent
The hardest part of the selling and buying process this go-round was figuring out how to select a buyer’s agent. What did I say when Alan asked what we should do to find our real estate agent?
-
11 Statistics Showing How Blogging Impacts Your Real Estate Business
Whether you’re considering starting one or ready to call it quits, you need to understand why your digital marketers talk up blogging as part of a content strategy.
-
How to Create a Real Estate Content Calendar
Scheduling time to post on social media every single day at the optimal time isn’t always the most efficient or practical way to work in real estate. Still, anyone can find an hour here or there to plan ahead and pre-schedule enough content to keep your online marketing efforts rolling.