How I Edit
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My Step-by-Step Process to Fact Checking AI-Generated Content
The article confidently listed the top employers for Fort Mill, South Carolina: “LPL Financial, Ross Stores, and Bank of America.” But, as I tell my kid all the time, speaking something with confidence doesn’t make it true. AI-generated copy has the same problem.
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What I Look for When I Edit Real Estate Copy
Editing never loses its importance, whether you choose to have AI generate a first draft or to write from scratch. Both workflows benefit from a close read.
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How I Edit: Revising for Voice
Today I tackle refining copy for voice. One of the more subjective aspects of writing, voice can capture your reader’s attention or turn them off completely.
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How I Edit: Improving a Blog Intro
Today it’s about revising an article’s introduction to better reflect the content and be more interesting. Writing the introduction is probably one of the most challenging aspects of long-form content like blogs, articles, and whitepapers.
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How I Edit: Writing An Article Introduction
Ever wonder what choices copywriters make to improve their writing? This “think-aloud” video series provides insights into the editing process. Today it’s about writing better article introductions and first sentences.
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How I Edit: Organizing Ideas Together
Ever wonder what choices copywriters make to improve their writing? This “think-aloud” video series provides insights into the editing process. Today it’s about grouping similar ideas together.