How I Edit: Formatting Copy for Mobile

Ever wonder what choices copywriters make to improve their writing? This "think-aloud" video series provides insights into the editing process. 

Today it’s about formatting article copy to be mobile-friendly. Digital copywriters have to find mobile-first when writing any copy, but especially blogs and articles. Us “more established” (aka older) copywriters are used to writing in 3-5 paragraph chunks, but they don’t display well on mobile devices. Smaller chunks are easier for mobile viewers to skim and read. Here I adjust copy and find the best places for new paragraphs.

Talk about this post.

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.